{"product_id":"bernina-london7","title":"Bernette Sublime London 7","description":"\u003ch2 class=\"smp24\"\u003ethe young, creative machine\u003c\/h2\u003e\u003cdiv class=\"dbox\"\u003e  \u003ch2 class=\"smp21\"\u003eBernette London 7 Sewing Machine\u003c\/h2\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_1.png\" class=\"bord1\" alt=\"Built-in needle threader\" title=\"Built-in needle threader\"\u003e    \u003ch4\u003eBuilt-in needle threader\u003c\/h4\u003e    \u003cp\u003eThe bernette London 7’s built-in needle threader lets you thread the machine’s needle quickly and easily. Cumbersome needle threading is now a thing of the past – the threader simply grips the thread and pulls it through the eye of the needle all by itself. The bernette London 7 is ready to go in a flash, letting you get started with your creative sewing projects instantly.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_2.png\" class=\"bord1\" alt=\"Two-level presser foot lift\" title=\"Two-level presser foot lift\"\u003e    \u003ch4\u003eTwo-level presser foot lift\u003c\/h4\u003e    \u003cp\u003eOne of the attractive features of the bernette London 7 is its two-level presser foot lift, which ensures plenty of space under the presser foot. This is particularly important when sewing thick fabrics, or several layers of fabric, as the presser foot lift offers you considerably more room to position the fabric comfortably under the presser foot. Because of this and the adjustable presser foot pressure, your bernette London 7 lets you feed and sew a wide range of materials to perfection, regardless of how thin or heavy the fabric is – providing more freedom and space for your creativity.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_3.png\" class=\"bord1\" alt=\"Flip-top lid and dust cover\" title=\"Flip-top lid and dust cover\"\u003e    \u003ch4\u003eFlip-top lid and dust cover\u003c\/h4\u003e    \u003cp\u003eThe bernette London 7’s clever flip-top lid protects the bobbin winder, spool holder, and thread-tension dial from dust and ensures their perfect operation at all times. On the inside of the lid you’ll also find a clear chart displaying all of the bernette London 7’s stitches, letting you select the right stitch for your sewing project in no time flat. Flip the lid down for transporting and stowing your bernette London 7, an advantage since it protects the bobbin winder, control dials and spool holder from accidental bumps and knocks, and ensures it doesn’t catch on anything.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_4.png\" class=\"bord1\" alt=\"Recessed handwheel\" title=\"Recessed handwheel\"\u003e    \u003ch4\u003eRecessed handwheel\u003c\/h4\u003e    \u003cp\u003eThe bernette London 7’s handwheel for manual operation of the needle up\/down postion and manual fabric feed is recessed so that it’s flush with the surface of the housing. Nothing protrudes or is in the way, yet the handwheel of the bernette London 7 is easy and comfortable to use. This not only preserves the stylish blo:c design of your bernette London 7, but also ensures practical space-saving storage. What’s more, it ensures that the handwheel is better protected from damage, for example when traveling.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_5.png\" class=\"bord1\" alt=\"Easy stitch selection via the stitch selector wheel\" title=\"Easy stitch selection via the stitch selector wheel\"\u003e    \u003ch4\u003eEasy stitch selection via the stitch selector wheel\u003c\/h4\u003e    \u003cp\u003eThe bernette London 7 provides you with a generous total of 60 different stitches that open up a huge range of creative possibilities for sewers. All stitch patterns can be quickly and easily selected via the stitch selector wheel. Choose the appropriate stitch pattern from the inside of the flip-top lid, set it on the selector wheel, and you’re good to go. A red digital display on the white front of the bernette London 7 shows you the stitch you’ve just chosen. Stitch selection is user-friendly and hassle-free – ideal for turning your creative ideas into reality.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol3\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_6.png\" class=\"bord1\" alt=\"A host of handy extras\" title=\"A host of handy extras\"\u003e    \u003ch4\u003eA host of handy extras\u003c\/h4\u003e    \u003cp\u003eThe bernette London 7 features a host of extras that make sewing even more ergonomic and enjoyable: a bright LED sewing light, a sliding speed control, stitch length and stitch width buttons, the simple snap-on system for changing presser feet, and much more. In addition, six different presser feet which are perfect for accomplishing a host of sewing projects are included with this machine. You’ll be amazed at both the versatility and ease of use of the bernette London 7!\u003c\/p\u003e  \u003c\/div\u003e\n\u003c\/div\u003e\u003chr\u003e\u003cdiv class=\"cbox\"\u003e  \u003cdiv class=\"fcolc\"\u003e    \u003ca rel=\"lightbox[gallery1685463521]\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london3_6.png\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london3_6.png\" alt=\"Click for larger view\" title=\"Click for larger view\" class=\"gal400\"\u003e\u003c\/a\u003e  \u003c\/div\u003e  \u003cdiv class=\"cTxt pad\"\u003e    \u003ch2 class=\"smp22\"\u003e6 stickers for more individuality\u003c\/h2\u003e    \u003cp\u003eFor each model of the bernette London series, there are 6 stickers featuring London-related designs that can be simply applied to the machine and removed again, allowing you to give your bernette London a unique look.\u003c\/p\u003e  \u003c\/div\u003e\n\u003c\/div\u003e\u003chr\u003e\u003cdiv class=\"cbox\"\u003e  \u003cdiv class=\"fcol\"\u003e    \u003ch2 class=\"smp23\"\u003eStitch pattern bernette London 7\u003c\/h2\u003e    \u003ca rel=\"lightbox[gallery68541365161]\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_8.png\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_8.png\" alt=\"Click for larger view\" title=\"Click for larger view\" class=\"bord1 gal400\"\u003e\u003c\/a\u003e  \u003c\/div\u003e  \u003cdiv class=\"cTxt pad\"\u003e    \u003ch2 class=\"smp23\"\u003eDownloads\u003c\/h2\u003e    \u003ch4\u003eLondon 7-8 Manual\u003c\/h4\u003e    \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/London-7-8_EN_1.pdf?v=1762580367\" id=\"dwnButton\" target=\"_blank\"\u003e\u003ch4\u003eDownload\u003c\/h4\u003e\u003c\/a\u003e    \u003ch4\u003eLondon 7-8 Quickstart Guide\u003c\/h4\u003e    \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_QSG-EN_London-7-8.pdf\" id=\"dwnButton\" target=\"_blank\"\u003e\u003ch4\u003eDownload\u003c\/h4\u003e\u003c\/a\u003e  \u003c\/div\u003e\n\u003c\/div\u003e\u003chr\u003e\u003cdiv class=\"dbox\"\u003e  \u003ch2 class=\"smp23\"\u003eIncluded Accessories\u003c\/h2\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_2.jpg\" class=\"bord1\" alt=\"Blindstitch presser foot\" title=\"Blindstitch presser foot\"\u003e    \u003ch4\u003eBlindstitch presser foot\u003c\/h4\u003e    \u003cp\u003eThe blindstitch presser foot for attractive blind hemming on clothing and home textiles.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_3.jpg\" class=\"bord1\" alt=\"Seam Guide Right\" title=\"Seam Guide Right\"\u003e    \u003ch4\u003eSeam Guide Right\u003c\/h4\u003e    \u003cp\u003eAn invaluable tool for achieving straight edges and parallel seams.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_4.jpg\" class=\"bord1\" alt=\"Button-sew-on foot\" title=\"Button-sew-on foot\"\u003e    \u003ch4\u003eButton-sew-on foot\u003c\/h4\u003e    \u003cp\u003eThis allows you to sew on buttons and rings, as well as other ornaments.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_5.jpg\" class=\"bord1\" alt=\"Overlocker foot\" title=\"Overlocker foot\"\u003e    \u003ch4\u003eOverlocker foot\u003c\/h4\u003e    \u003cp\u003eThe perfect presser foot for tidying up edges as well as creating decorative cuffs, hems and buttonhole seams.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_6.jpg\" class=\"bord1\" alt=\"Zipper foot\" title=\"Zipper foot\"\u003e    \u003ch4\u003eZipper foot\u003c\/h4\u003e    \u003cp\u003eUnlock your creativity with the zipper foot for easy and challenging sewing projects, as well as zippers and beading work.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_7.jpg\" class=\"bord1\" alt=\"Soft Cover\" title=\"Soft Cover\"\u003e    \u003ch4\u003eSoft Cover\u003c\/h4\u003e    \u003cp\u003eThe soft cover provides perfect protection for your bernette machine and, thanks to the hole for the handle, the machine is still easy to transport.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_8.jpg\" class=\"bord1\" alt=\"Embroidery foot\" title=\"Embroidery foot\"\u003e    \u003ch4\u003eEmbroidery foot\u003c\/h4\u003e    \u003cp\u003eThe specialist for decorative embroidery, buttonhole seams and sewing projects.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_9.jpg\" class=\"bord1\" alt=\"Zig-zag foot\" title=\"Zig-zag foot\"\u003e    \u003ch4\u003eZig-zag foot\u003c\/h4\u003e    \u003cp\u003eThe ideal companion for ongoing sewing projects as well as for decorative stitches and patchwork projects.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_10.jpg\" class=\"bord1\" alt=\"Buttonhole Foot with Slide\" title=\"Buttonhole Foot with Slide\"\u003e    \u003ch4\u003eButtonhole Foot with Slide\u003c\/h4\u003e    \u003cp\u003eThe perfect foot for sewing buttonholes, with or without cording.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_11.jpg\" class=\"bord1\" alt=\"BERNINA needle assortment\" title=\"BERNINA needle assortment\"\u003e    \u003ch4\u003eBERNINA needle assortment\u003c\/h4\u003e    \u003cp\u003eThe BERNINA needle assortment contains needles in different sizes for varying applications.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_12.jpg\" class=\"bord1\" alt=\"Bobbins\" title=\"Bobbins\"\u003e    \u003ch4\u003eBobbins\u003c\/h4\u003e    \u003cp\u003eThe bernette bobbins always maintain the thread tension consistent. It enables you to produce accurate sewing and embroidery projects.\u003c\/p\u003e  \u003c\/div\u003e\n\u003c\/div\u003e\u003chr\u003e\u003cdiv class=\"dbox\"\u003e  \u003ch2 class=\"smp23\"\u003eOptional Accessories\u003c\/h2\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_14.jpg\" class=\"bord1\" alt=\"Gathering Foot\" title=\"Gathering Foot\"\u003e    \u003ch4\u003eGathering Foot\u003c\/h4\u003e    \u003cp\u003eThis foot gathers fabric and sews it directly onto smooth sections of fabric as required, using the notch in the foot.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_15.jpg\" class=\"bord1\" alt=\"Walking foot\" title=\"Walking foot\"\u003e    \u003ch4\u003eWalking foot\u003c\/h4\u003e    \u003cp\u003eFeeding fabric that is difficult to work with is so easy for this presser foot, with its second feeder mechanism on the upper side of the foot.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_16.jpg\" class=\"bord1\" alt=\"Quilting foot\" title=\"Quilting foot\"\u003e    \u003ch4\u003eQuilting foot\u003c\/h4\u003e    \u003cp\u003ePerfect for quilting.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_17.jpg\" class=\"bord1\" alt=\"Invisible-zipper foot\" title=\"Invisible-zipper foot\"\u003e    \u003ch4\u003eInvisible-zipper foot\u003c\/h4\u003e    \u003cp\u003eYou can use this foot to sew elegant concealed zippers into items of clothing or home textiles.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_18.jpg\" class=\"bord1\" alt=\"Hemmer Foot\" title=\"Hemmer Foot\"\u003e    \u003ch4\u003eHemmer Foot\u003c\/h4\u003e    \u003cp\u003eThe foot has a helix that turns the fabric twice and holds it securely until it is sewn. This results in attractive, delicate hems.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_19.jpg\" class=\"bord1\" alt=\"Darning \/ Embroidery Foot\" title=\"Darning \/ Embroidery Foot\"\u003e    \u003ch4\u003eDarning \/ Embroidery Foot\u003c\/h4\u003e    \u003cp\u003eIdeal for free-hand sewing, such as darning holes and tears.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_20.jpg\" class=\"bord1\" alt=\"BERNINA needle assortment\" title=\"BERNINA needle assortment\"\u003e    \u003ch4\u003eBERNINA needle assortment\u003c\/h4\u003e    \u003cp\u003eThe BERNINA needle assortment contains needles in different sizes for varying applications.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"dcol4\"\u003e    \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_moreinfo_13.jpg\" class=\"bord1\" alt=\"Cording Foot\" title=\"Cording Foot\"\u003e    \u003ch4\u003eCording Foot\u003c\/h4\u003e    \u003cp\u003ePerfect application of several narrow yarns or cords in a single step.\u003c\/p\u003e  \u003c\/div\u003e\n\u003c\/div\u003e\u003chr\u003e\u003cdiv class=\"cbox greybox bord2\"\u003e  \u003ch2 class=\"smp24\"\u003eAdd-on SewingMachinesPlus Branded Sewing Machine Mats\u003c\/h2\u003e  \u003cdiv class=\"fcolc\"\u003e    \u003ca rel=\"lightbox[sewingmats]\" href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/sewing-mats-smp_all-colors.jpg\"\u003e      \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/sewing-mats-smp_all-colors.jpg\" class=\"gal400 bord1\" alt=\"SewingMachinesPlus Branded Sewing Machine Mats\" title=\"SewingMachinesPlus Branded Sewing Machine Mats\"\u003e        \u003cbr\u003eClick to Enlarge    \u003c\/a\u003e  \u003c\/div\u003e  \u003cdiv class=\"cTxt\"\u003e    \u003ch2 class=\"smp21\"\u003eAVAILABLE IN 3 COLORS AND 3 SIZES\u003c\/h2\u003e    \u003ch4\u003eFEATURES:\u003c\/h4\u003e    \u003cul\u003e      \u003cli\u003eChoose from 3 different colors to match your brand of machine: BROTHER, JUKI, JANOME, SINGER, VIKING, PFAFF, BERNINA, BABYLOCK\u003c\/li\u003e      \u003cli\u003eChoose from 3 different sizes:        \u003cul\u003e          \u003cli\u003eMedium 17\" x 23\"\u003c\/li\u003e          \u003cli\u003eLarge 18\" x 33\"\u003c\/li\u003e          \u003cli\u003eXL 22\" X 39\"\u003c\/li\u003e        \u003c\/ul\u003e\n\u003c\/li\u003e      \u003cli\u003eSewing mat is 1\/4\" thick\u003c\/li\u003e      \u003cli\u003eReduces vibration to your machine\u003c\/li\u003e      \u003cli\u003eHelps reduce noise from your machine\u003c\/li\u003e      \u003cli\u003ePrevents scratches to the surface your machine is sitting on\u003c\/li\u003e      \u003cli\u003eWipe down with damp cloth to clean\u003c\/li\u003e    \u003c\/ul\u003e    \u003ca class=\"mid\" href=\"#\" id=\"dwnButton\" style=\"margin-top:20px;\"\u003e\u003ch4\u003eGo to Dropdowns\u003c\/h4\u003e\u003c\/a\u003e  \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Bernette","offers":[{"title":"Default Title","offer_id":46678038380765,"sku":"bernina-london7","price":499.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/0136\/0605\/files\/bernina_london7_london7.jpg?v=1783166225","url":"https:\/\/sewingmachinesplus.com\/products\/bernina-london7","provider":"Sewingmachinesplus.com","version":"1.0","type":"link"}